Online Collaboration Software reduces costs in companies – Notimex (subscription)

(Technology package)

Mexico, Mar 15 (EFE) .- The use of software that allows online collaboration and data portability across devices could reduce IT expenses in small and medium enterprises up to 70 percent.

According to the director of Small and Medium Enterprises of Microsoft Mexico, Helmuth Cepeda in Mexico only about 30,000 businesses use such tools to increase their competitiveness and productivity in the market.

In an interview, said a potential five million organizations that could use these technological services, only 1.6 million of them have suitable devices to perform their tasks of operation.

However universe, of the latter figure only 60 percent have Internet access, representing less than one million establishments to adequately provide services to clients.

The executive said the challenge in the country and Latin America is to reduce the technological gaps with other countries in developed economies, where digital resources have allowed companies to obtain accelerated growth.

It stated that among the disadvantages today’s small and medium businesses is facing foreign competitors offering digital resources available from any device as additional sales service.

Helmuth Cepeda said that informality is another growing problem that must challenge business.

In this regard, said that buying illegal software by employers, does not allow the full potential and resources needed to solve different tasks of the organization.

In this sense the supply catalogs, shopping online service request or sending information can be some of the deals that increase sales and allow retain customers or obtain new, he said.

He added that due to the increase of people who use a mobile device Internet in the coming years, it is necessary to migrate to tools to streamline and enhance the customer experience within an online service.

These tools must also be used by governmental public systems to improve systems education and health that allow citizens to obtain information and services accessible and portable as your medical records at any time.

He considered that by 2020 the trend of using tools to facilitate online collaboration for various public and private companies will be increased to 90 percent nationwide.

According to the National Institute of Statistics and Geography (INEGI), the three major Internet activities reported in 2013 was the information search in 64.3 percent, followed by the use as a communication medium at 42.1 percent and 36.2 percent entertainment.

However, the institution refers to the purchase of goods and the purchase or payment service is still poorly appellant Mexican Internet, where only 5.8 percent of network users in the country is done.

Helmuth Cepeda considered that these figures are reversed in the future, because more and more entrepreneurs seeking access and providing mechanisms that allow their customers to have a better service anywhere.