Brazil is committed to the market development of local software – TechTarget ES

Against all odds, companies reformulate, adapt and seek to consolidate new projects. This is most evident in the field of information technology and communications (ICT). It is not a rule for all sub-sectors, but growth continues, and the expectation in Brazil is a general expansion of 2.6% in 2016, according to IDC, a very positive figure if we look at the gross domestic product (GDP) it will be of -3.21% and there are other factors that directly affect the economy and politics which is currently being carried out by the beginning of the process-the impediment Sunday 17 April- against president Dilma Rousseff.

the aim of the ICT sector in the country, including the federal government, is to promote the export of software and services from three billion dollars in 2009 to 20 billion in 2020. a daring value but possible thanks to the growing demand for technology and digital in the world.

Start-Up Brazil 2.0, a commitment to entrepreneurialism

Regardless of how you end the political crisis, the actions do not stop. An example of this is the Start-Up Brazil project, a Brazilian federal government program that seeks to add a set of actors and institutions that aim to undertake, using technology. The program is open for both national and international companies, and is sponsored by the National Council of Scientific and Technological Development (CNPq) and the Brazilian Agency for Promotion of Exports and Investments (Apex-Brasil). Since 2012, the program has supported 183 companies, divided into four classes, from 17 states and 13 countries.

In the event of presentation of the program, conducted in the first half of April 2016, the president of CNPq, Hernán Chaimovich, defined Start-up Brazil 2.0 as “a challenge of creation, coordination and catalysis” taking advantage of “rational, intelligent and creative” forms the Legal Framework of Science, Technology and innovation (Law No. 13,243 / 2016) to serve as a link between companies and universities.

“the legislation allows, on the one hand, lose their fear of public investment in a private company and, secondly, gives freedom to the researcher the public system can be developed for the private system, without losing its nature, “he said.

the president of the Associação to Promoção da Excelência do Software Brasileiro (Softex), Ruben Delgado, indicated that the first three groups of startup the program will receive 27 million in public investment (about 7.6 million dollars) and 89.7 billion reais from private sources (about 25.5 million dollars). “There is no way not to feel honored when one sees that for every real public initiative, the private sector made 3.30. It’s a fantastic number. There is a government program with such effectiveness, much success and credibility, to the point that industry add that amount “

said. the initiative will include two new projects focused in the area of ​​information technology, the Start-Up RHAE hardware and ICT. The first will support research, development and innovation, in collaboration with technology centers and institutes and companies Accelerators. The second train technicians and managers in innovation practices, in addition to inserting researchers in the ICT industry.

The Secretary for Information Technology Policy, Ministry of Science, Technology and Innovation (MCTI), Manuel Fonseca It reported that the initiative foresees investments of 40 million reais (approximately 11 million), distributed as follows: 20 million reais for accelerating hundred new technology-based companies; 10 million in support for new hardware companies; and 10 million to promote the emergence of innovative ideas.

The acceleration has an estimated population of up to 12 months for software companies and 18 months for hardware companies duration.

Store Brazilian applications

in addition to government support and private initiative to software development, there are other innovations Brazilian software market. Such is the case of Portal Software (PortalSW), a site that gathers several solutions companies developing specialized for the different requirements of Brazilian companies software.

With about 21 published applications and 15 in process assessment, the expectation is to have 1,500 registered solutions at the end of 2016. Its purpose, in addition to promoting new solutions is to create a link between developers, companies and users.

the portal has a registration option free for software developers. However, companies can also opt for monthly, quarterly or annual packages.

Within PortalSW, new businesses or startups can apply for the assessment of a specialist portal itself, and thereby receiving a seal “verified” within the search results. The cost of the stamp is 95 reals ($ 27).

Currently, on-site registration of business management software, personnel management, logistics and customer service is allowed, but is expected to end of April 15 new groups that seek to group business intelligence software, management and control, CRM, marketing, project management, iT management, health, safety, quality, finance, personal software, among others have. Some of the companies already present in the market are MarketUp, Systêxtil, Vertex and One Solutions.